Bottom line: When foreigners come to Korea, the thing that shocks them the most is not K-Pop. Korean Weekend Culturewas!
From 53%'s #1 choice of "Jjimjilbang" to hidden leisure activities that even Koreans didn't know about, we reveal the real secret behind the 1.2 million tourists who visited Korea in 2025.
1. 24-Hour Jjimjilbang Healing Culture
Jjimjilbang is the number one experience for foreign tourists. In a survey of 926 international travelers, 531 TP3Ts chose jjimjilbangs as their most memorable Korean experience. Jjimjilbangs have evolved from simple bathhouses to complex cultural spaces.
1) Saunas and steam rooms with varying temperatures (from 50 to 90 degrees)
2) Always available with 24/7 operations
3) Karaoke, game room, and restaurant in one place
4) Unique cultures like making sheep's heads out of towels
5) A place to stay overnight with family and friends

2. Han River Picnic and Tent Culture
The Hangang River is a typical weekend leisure space for Seoulites. Since April 2023, tents have been allowed in Ttukseom Han River Park, creating a more diverse picnic culture. Especially for foreigners, the experience of nature in the city center is refreshing.
1) Tent and shade rental service ($1-3 per hour)
2) Enjoying delivery food on the Han River
3) Rainbow fountain, musical fountain, and other special attractions
4) Biking, inline skating, and other activities
5) Experience street food at Bamdokbi Night Market
3. Food tour of the traditional market
Traditional markets in Korea are more than just a place to shop, they are a living cultural experience. In the recent "Dailycation" trend among foreigners, the "Food" category accounts for 23.71 TP3T, showing high interest.
1) Gwangjang Market - Dakgimbap - Bindae Tteok - Yukhoe
2) Dongdaemun Market - Night shopping and early morning soup
3) Namdaemun Market - Kalgukkuk, Hotteok, Gun Dumplings
4) Tongin Market - Bento Café Experience
4. PC and game cafe culture
Korea's unique PC-cafe culture is a source of great curiosity for foreigners. It is characterized by 24-hour operation, low prices (1,000-2,000 won per hour), and a wide range of services.
1) The latest games and high-end computers
2) Ordering snacks like ramen, drinks, and more
3) Team gaming culture with friends
4) Available 24 hours a day

5. karaoke unlimited culture
Karaoke is at the heart of Korean weekend culture. It's a signature way to de-stress and have fun with friends, family, and lovers.
1) The culture of singing freely in private rooms
2) Songs ranging from the latest K-Pop to classics
3) Food and drink ordering services
4) From coin karaoke to luxury karaoke
6. chicken and beer chimaculture
Chimac, or "chicken and beer," is a classic Korean nightlife tradition, especially on weekend nights and while watching sports.
1) Different types of chicken (fried, marinated, soy, etc.)
2) 24-hour delivery service
3) Outdoor Chimac on the Han River
4) Hemorrhoids while watching a sporting event
7. Frequently asked questions (FAQ)
Q1. What do I need to bring to a steam room?
A1. Most steam rooms provide towels, shampoo, body wash, etc. All you need to bring is your own underwear and a razor.
Q2. How much does it cost to rent a Han River picnic tent?
A2. The basic 4-hour service costs 20,000 to 50,000 won, depending on the company and the supplies included. Advance reservations are recommended.
Q3. Is it easy for foreigners to use your PC?
A3. Anyone with an ID can use the service. Some PC centers also offer English language services.
Q4. Can non-Korean speakers enjoy karaoke?
A4. Songs are available in a variety of languages, including English, Chinese, and Japanese, so you can enjoy them regardless of your language.
8. related reading
1) What is a hagwon? A Complete Guide to Korean Dormitories for International Students (Updated 2025)
2) Becoming a successful expat in Korea: Challenges and solutions from 2.5 million people
9. Content to play with
If you're looking to immerse yourself in Korean weekend culture, check out the following content:
A guide to picnicking on the Han River:
1) Han River Picnic Rental Summary - Ttukseom Han River Park Picnic Tips
2) How to use Ttukseom Han River Park - from picnic rentals to festival schedules
3) Top Tips for a Picnic at Banpo Han River Park
Jjimjilbang experience content:
1) 10 Best Jjimjilbangs in Seoul - A Guide to Jjimjilbangs for Expats
2) The 5 best jjimjilbangs in Seoul that even foreigners fall in love with
Social media hotspots:
10. Summary of references
This post is about the The latest tourism statistics for 2025 from the Korea Tourism Organizationand Analyzing international tourist dailymotion trendsin particular Korea Research's 2025 Travel Plans Surveyand Changes to Seoul's Han River Park Policy and more.